Location: Autokinesis, Ex Athens Airport
Surface: 280m2
Status: Completed
Year:
2014
Team: Louis Barault, Anastasia
Choli
The
main objective of the pavilion is to highlight and communicate TOYOTA’s hybrid
technology aside to the company’s conventional models. With a clear gesture, a slight
folding of the back wall, multiple vertical planes are formed. A front layer
element runs as a ribbon along the entire length of the back of the stand and
communicates all information to the visitor.
The
promotion of hybrid technology is implemented by the use of the corporate intense
blue color.
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